[00:00:00]
Genecia Alluora: This episode is brought to you by make it HappenSecrets.com, the virtual summit that is meant to teach you how to believe in yourself, to own and love your F word. Fabulous freedom, financial independence, and happy family. Featuring the world's greatest women thriving in the F word. Elena Cardone, Kim Kiyosaki, Mary Buffet and many more. Sign up now at MakeItHappenSecrets.com. It's free go from stuck to unstoppable today. Hey, gorgeous. Welcome to today's episode. I'm your host, Genecia Alluora. Today's episode is a really special one because I was part of a fundraiser, a charity event in the Philippines. But it's virtual. It's organized by Lawrence Enterprises with the support of the world's largest event organizer who bring in Tony Robbins, T Half Ecker, Robert Kiyosaki, Success Resources Private Limited of Singapore. So this event is called Do Nation. Let's do it for the nation. It's a virtual charity learning event and aimed to fundraise for frontliners and eventliners. I'm really blessed to be a part of this, so I hope you enjoy this interview and let me know if you love this episode. Do connect with me on social media @GeneciaAlluora. G-E-N-E-C-I-A-L-L-U-O-R-A on Facebook, LinkedIn, Instagram and TikTok.

[00:01:46]
Joanna Lazaro: Good evening, everyone. Welcome once again to another episode of DoNation. Let's do it for the nation. Tonight is a very special opportunity because our guest speaker is not just beautiful, I met her. I was mesmerized by her looks and by her intellect. And I'm so delighted that she said yes to our invitation. My name is Joanna Lazaro. I am the co owner of Laura's Enterprises. And I'm the chief marketing and sales officer. So before we introduce our special guest speaker tonight, please help me welcome, first and foremost, my dear good friend, a brother, my good friend, founder of VIP International, Rich Faradas.

[00:02:43]
Rich Faradas: So this is going to be interesting. Joanna, we have a very special guest. This is, I believe, the first okay. Beauty queen that will be gracing the DoNation platform. Oh, my God.

[00:03:00]
Joanna Lazaro: I thought next to you.

[00:03:03]
Rich Faradas: Huh? No sometimes it depends on the time. It depends on the time. But with this lady, I'm looking at her profile, it's really amazing. If I can tell you all of the things you can go to her website. Okay. We're going to be sharing that in a bit. But when you see her profile, her credentials, my goodness, this she has beauty and brains. Oh, my God. And I love and I'm really 100% for women empowerment. And I love that because I believe the biggest of course, the biggest population is women. And there are a lot of women who needs to be guided, especially someone like her. And actually, when my wife saw the profile, she was like, wow. Because you know my wife as well, right, Joanna?

[00:03:55]
Joanna Lazaro: Another beauty queen.

[00:03:57]
Rich Faradas: Another beauty queen, another powerhouse. What I'm saying? This woman all right, can I give the audience a little taste of who our guest is? Is that okay? Joanna?

[00:04:11]
Joanna Lazaro: Yes, please.

[00:04:13]
Rich Faradas: Okay. She is a former Miss Singapore, all right. A second runner up for Miss Universe. And right now she is an entrepreneur, she is an author. She is also the founder of Soul Rich Woman, which is the number one female entrepreneur network in Southeast Asia. Wow. She mentors thousands of women to bring their business and leadership brand online. And I feel this is what a lot of not just women, but also men, I think you're going to learn from this woman. Oh, my gosh. So she has coached celebrities, CEOs, politicians. Oh, my God. I'm the only one who's not in her list. She's been doing this for, like I know she's been doing this for the past 17 years. And I'm really excited to learn from her. Honestly, I'm really excited. I know a lot of people are going to get not just gold nuggets, but a whole cave of nuggets right now. So I think this is the best time to call her. What do you think?

[00:05:22]
Joanna Lazaro: Yes, please. So I'm going to wait now?

[00:05:26]
Rich Faradas: Yes. So let's all. Welcome. Former Miss Singapore and a founder of Soul Rich Woman. I was supposed to say rich man, but it's sold rich woman. Okay. So let's all welcome Miss Genecia Alluora there you go. Come on down.

[00:05:52]
Genecia Alluora: Hello.

[00:05:57]
Joanna Lazaro: Yey! And we have grace by thy beauty.

[00:06:02]
Rich Faradas: May I say? Welcome my lady.

[00:06:06]
Genecia Alluora: Your Highness.

[00:06:12]
Joanna Lazaro: Hi, Genecia.

[00:06:13]
Genecia Alluora: Thank you for having me on your show.

[00:06:15]
Rich Faradas: Oh, my gosh.

[00:06:17]
Joanna Lazaro: It is our pleasure, Genecia. And before we start, we just want to thank you once again for doing this with us, for sparing some of your time. We know how busy you are. I could see your Facebook page and you have online events, over online events, and you're coaching thousands of women, especially probably right now that we are in this pandemic and everybody trying to learn how to go online. So I could just imagine the number of people that you are coaching or mentoring at this moment. So thank you very much. It's really our privilege that you are here with us tonight. And we just can't help being so excited. Rich and I were just like, kids right now, and we're ready to really learn so much from you.

[00:07:07]
Rich Faradas: I know this is going to be exciting and, I mean, we are going to be empowering a lot of women. Oh, my gosh. And a lot of the viewers are women, of course. And a lot of women want to be more empowered and, of course, guided as well. So this is the perfect coach for you. So I'm excited, Genecia.

[00:07:28]
Genecia Alluora: My pleasure. So well, thank you for having me here, and I'm so excited to do my part as your campaign DoNation. So I hope that with this sharing, I can bless many more people out there.

[00:07:43]
Rich Faradas: Perfect.

[00:07:44]
Joanna Lazaro: Definitely perfect. We're very sure about that.

[00:07:48]
Rich Faradas: I just want to say I love the mic.

[00:07:54]
Joanna Lazaro: Is brewing right now. Can you just imagine me? Rich?

[00:07:57]
Rich Faradas: I know. Okay.

[00:08:00]
Genecia Alluora: You like the white color mic? The color? Or you like the microphone in itself?

[00:08:05]
Rich Faradas: I like the white color. I have a car. It's white. So my house is white. So that's why when I saw the mic, I was like, I didn't know there was a mic, a white mic. If I knew, that's my mic.

[00:08:15]
Genecia Alluora: Okay, let's paint it right now.

[00:08:19]
Rich Faradas: Good idea. I'm going to work on it later. Let me start it off. Is it okay?

[00:08:29]
Genecia Alluora: Yeah, sure.

[00:08:30]
Rich Faradas: Okay, Ms. Genecia. So you were crowned as Miss Singapore International 2006. But I remember reading from the news that you got bullied because of your looks. I can't believe that you got bullied because of your looks. Is it okay if you share it to us? What motivated you in joining such a prestigious contest?

[00:08:53]
Genecia Alluora: First and foremost, I had to support myself at a very young age, since I was 14 years old, and I wasn't able to kind of really build up my self esteem well. So in school, I wasn't able to buy new clothes, new shoes. And therefore, I was often bullied in school because of my looks. Imagine me with really short hair, maybe as short as yours, Rich.

[00:09:17]
Rich Faradas: You have hair.

[00:09:19]
Genecia Alluora: You have hair. Okay. So almost right. And very short. Really short. I had very dark eye circles, very bushy eyebrows, very tomboyish. Because of the way I was being brought up to defend myself, to defend for myself, and not with a lot of money in my pocket. I wasn't able to present myself well. I didn't have a lot of confidence, so I was always the spot where people would bully me. The girls were corner me at the basketball court. I remember one time, and then they pulled over my PE shirt, exposing my bra. And then one of them will actually say, "oh, you're wearing the same bra?" And I felt totally humiliated. Totally humiliated. So throughout my years, I was consistently being bullied because of my background, and I lost my self esteem.

[00:10:14]
Genecia Alluora: In fact, there was one other incident that shook me up, that I didn't even want to think about joining a beauty pageant. Because totally, I lost myself completely. There were times that they took my bag. My bag had holes in them, and they threw it across the classroom floor, and all my books were strewn all across the floor. And at that moment in time, I wanted to commit suicide. I just wanted to die.

[00:10:38]
Rich Faradas: Wow.

[00:10:40]
Genecia Alluora: So my self esteem continued to go downhill. But you see, we are the average of the five people we hang out with the most. And sometimes when we don't have courage, we don't have bravery. We lost ourselves. It's the people around us who will support us and give us that support. And my friends believed in me. My friends saw the potential in me. And say, "Genecia, you should just join a beauty pageant. Just go for it. I think we think that you have potential. Why don't you do it?" But I couldn't see the diamond within me, because I was so engrossed with my problems, with my issues, and the things I was going through. And my friends, eventually, they enrolled me to join Miss Singapore.

[00:11:22]
Rich Faradas: Wow.

[00:11:24]
Genecia Alluora: And the best part was, I wasn't groomed. I didn't have a lot of money to buy a pair of heels. In fact, I could only afford one pair of black colored heels. But in any beauty pageant, you need to have one black and one silver, and you have to have clothes for multiple events. So I went knocking on doors. Because of my personality, I mean, I just want to just give it my shot. And my friends believed in me. Why not I do something about it? So I went to knock on doors, and eventually I found someone who was willing to kind of give me a sponsorship to teach me how to do public speaking.

[00:11:58]
Joanna Lazaro: Wow.

[00:11:59]
Genecia Alluora: Her name was Rebecca, and she gave me all her DVDs, her CDs, her notes, and everything possible. She gave it to me. And then she said, can you give me your wallet, your bag? And I was a little bit blurred and naive at the time. Okay, I just pass you my bank. And she took out my wallet and zip my wallet and pour out all the money I have in my wallet.

[00:12:22]
Rich Faradas: And I'm like, Rebecca, why are you. Taking all my money? That's all that I have. $60 is all that I have for the month for my food and transport and everything else. And she said, I'm teaching you the concept of value exchange, even though you may not understand it now, but if you would understand this, you would truly treasure all the things I've given you, and you will succeed in life and truly enough, because you took all my money. And, you know, I told myself, since you took all my money, I have no money, so I better study hard and make sure I do well in my pageant, right? So eventually, I scored really well, and I won Miss Singapore International in 2006 because of Rebecca's teachings. Public speaking, learn how to groom myself, all because I took the first step to commit to my success.

[00:13:10]
Rich Faradas: Wow.

[00:13:12]
Joanna Lazaro: That's so beautiful. My gosh, I'm having a goosebump listening to you. And I couldn't believe the agony you went through because of these bullies. But you emerge so beautiful and victoriously against these people. So I think the universe paid you handsomely for all those pains that you went through because of these people, god bless them, but not a bullying. If we have a viewer right now who is being bullied, guys, learn to fight for yourself and look for people who are going to accept and love you for who you are. Don't allow them to trample on your self confidence. I'm kind of sad. I'm a bit sad because of this thing, Rich. Thankfully, I was never bullied. And I don't think that what's going to happen to me, if ever, is that something like that would happen to me. But, Genecia, that is so brave of you. And I couldn't further agree with having friends who truly believe in you. You are the average of the five people you hang out with. And for your friend Rebecca, I hope that she's watching or listening to us right now. I just want to give her a virtual hug or teaching you the value exchange or teaching you something that you were able to use to your own advantage and maybe you win the crown. And looking at you right now, there's no taste of that Genecia that you just mentioned a while ago.

[00:15:06]
Genecia Alluora: Yeah, but I want to thank her so much because first and foremost, nothing happened by chance, it was because I asked, right. I was willing to step out of my comfort zone. I mean, what's worse than everything else that has happened? I think the important thing is I have friends who believed in me and I leveraged on their belief in me. I kind of put them into my own piggy bank, please give me, give me, give me gimme, and then put in my own piggy bank and then kind of like, work my way through. I think I never really understood the power of value exchange until much later in life. But definitely when I looked back, I finally understood why she took that $60. That maybe very little to some of you, the listeners, the audience who is watching this right now. But for me, it was a lot. Back in those days. We talked about the value, right. The proportion of the value that you have right now in your pocket when you give, whether it's 100 pesos or how much you're giving, it's not how much you give, but how much you have that you're actually giving.

[00:16:11]
Joanna Lazaro: Yes. And I think we also have to acknowledge you for your bravery, for standing up for yourself, so you deserve a pat in the back, Genecia for doing that. So if I'm with you right now, I'm going to give you a high side and really a high side virtual hug, because that's really worth celebrating your strength, how you rise up from the challenge, that's something very awful. Yet you didn't take it and left that situation to drown you and pull you at the bottom of the seat. And right now, you're this mentor coaching empowering thousands of women. So I just have to clap you deserve that.

[00:17:06]
Genecia Alluora: I want to thank my mom also for this. If she had not saved me from committing suicide, from jumping off my home, I live on the 10th floor. Because that day when they threw the bag, it was kind of like the last straw. That was the last time that could have ever I can't take it anymore. So I went home. I was already sitting on the ledge of the kitchen, ready to jump. And as mother knows best, mother's instinct, she kind of felt something was wrong. And she went to the kitchen and she grabbed me and yanked me back onto the floor. And if she had not saved me, I would not be where I am today. And she told me one thing that even till today, I apply it even in Soul Rich Woman. Turn your mess into your message. So what if you die? What's next? What? Will your death inspire other people? Or will your courage to stay alive inspire more people? Something along those lines. So turn your mess into your message. And that is what I truly believe in for all the women around the world.

[00:18:17]
Joanna Lazaro: We have a message to give to the world, each and every one of us.

[00:18:21]
Rich Faradas: That is true. My God. And I mean, your story is a 100% very relatable now because there's so many people are lost because of what's happening in the world right now. And everyone knows that we are all affected with this. But it's really the perspective now. It's really how you look at things. And I can't imagine 14 years old, right? You were 14 that time. And having all these bullies, the anxiety, the depression, and all these emotions just mixed up in your system. And it's a good thing that there are people who are really fighting for you as well. And I think there's people and I'm talking to the audience right now, I know there are people who's fighting for you as well. My suggestion do what Alluora did. Alluora did. She actually embraced it. And that's what I saw there. Very nice.

[00:19:21]
Joanna Lazaro: Don't lose hope for our audience if you are this person experiencing such pain and you feel that there's no tomorrow, believe that there is always one person, at least one person who truly cares for you and you just have to talk. Let the other person in your family or in your community, because there will always be someone who will be willing to listen and drag you out of whatever it is that you're going to. Oh, my gosh.

[00:19:57]
Genecia Alluora: And don't think that you are alone. Don't think that you are alone because there's someone else out there. I totally get you. If you have depression and anxiety, it's hard and parcel of the journey. Just know that someone has gone before you and someone has overcome before you. So be an overcomer. Learn to ask for help. Don't feel like you're being judged if you ask for help. If I ask for help means I'm weak, means I'm lousy, means I'm no good. But if I hadn't asked for help, I hadn't had friends who gave me that support, I would not be here today and be able to do more with my life, right?

[00:20:35]
Joanna Lazaro: Yeah.

[00:20:36]
Genecia Alluora: So I want to encourage you to really step out of your comfort zone and really ask for help. Don't feel that someone else is judging you. Always know that there is a brighter light right ahead at the end of the tunnel.

[00:20:51]
Joanna Lazaro: Yes. Beautifully said. Wow. We have just started, Rich. the inside.

[00:20:57]
Rich Faradas: It's so amazing.

[00:20:59]
Joanna Lazaro: So deep and profound. Yes. On a lighter note, but thank you. Thank you very much, Genecia, for sharing that part of your life. I think that really is a power booster for not just those who are undergoing depression or this kind of emotions, but even for myself, Rich, and everybody else, I think we are all empowered by the story that you share to us. So thank you very much for your bravery, as always, your beauty, your brain, your brave. What else? My goodness, is all rough into one. Genecia, you have been in the Philippines many times, and you have actually collaborated with lots of Filipinos, especially beauty queens like yours. So, on a lighter note, can you share to us your fondest memory of the Filipinos? What can you say about with the way you work with Philippines?

[00:22:10]
Genecia Alluora: I was in the Philippines many times, but one of the times that I was invited to become a judge for a beauty pageant was Turismo Filipinas in 2008. So that was when my girlfriend Lara Kigaman, Precious Lara Kigaman, was there. I think she was organizing the event, and she invited me to be there, so I had a lot of fun. My favorite part was putting on the national costume. Philippines national costume with the big pineapple, the sleeve. And it was really cool choosing the different colors that suit me. I still remember I wore this purple colored outfit with this popped up sleeves and very nice, gorgeous train for my gown, and I really loved that. I think one of the food that absolutely was terrified to try and it was such a memorable experience, though, was eating the ballot.

[00:23:10]
Genecia Alluora: Oh, my God. I was, like, running for my life. And I remember them holding the egg. I'm, like, run away. But it was fun. It was quite an experience to really be able to live with them, stay with them, and travel with them throughout the time I was there. But I think now, moving forward. I'm still in touch with them, and I'm very happy to see that they have really progressed on with their life. They're doing so much more, and they are already mothers with kids, so yeah, they're always very loving, very generous, and very giving people.

[00:23:49]
Rich Faradas: You know what the Filipino food or when you talk about Philippines, it's synonymous to balot. All of the Filipinos now they want to torture the balot experience. I personally don't eat ballot, honestly, and I'm Filipino.

[00:24:16]
Genecia Alluora: That's the only one and only time ever I ran for my life. And then they cornered me and said, you know, you got to try this.

[00:24:27]
Rich Faradas: Oh, my gosh. Most of my foreign friends, they always experience that. Oh, my God, why do they have to let us eat below? I told them, I don't know. It's not me.

[00:24:38]
Joanna Lazaro: When you get to visit the Philippines again, Genesia, Rich and I will make sure that you will sample the really best delicacies we have.

[00:24:52]
Rich Faradas: No ballot. I can guarantee that. We're going to bring you somewhere nice, and you're going to love it. Okay?

[00:25:03]
Genecia Alluora: Okay. You promise?

[00:25:04]
Rich Faradas: Promise. 100% promise.

[00:25:07]
Genecia Alluora: But I enjoy Philippines very much. I have been to Manila and of course, visited various parts of Manila. To me, it's really very developed right now, and I've got some girlfriends over there. And the doing business there is also a very big market because Philippines is actually fertile for female entrepreneurship, and we're definitely there to be able to support the women in the country itself. So, yeah, very excited.

[00:25:35]
Rich Faradas: Wow. Nice. So talking about business, you own coffee now here, and obviously it's very successful. You've opened it in three countries, 18 franchisees already, and this business won awards. So my question is, what advice would you give for someone who wants to start a business like this?

[00:26:01]
Genecia Alluora: Well, I think a cafe retail chain was something that I've never thought about owning or starting. In fact, we grew to three countries Singapore, Malaysia, Indonesia. And we have 18 franchises and licensees. And after four years, we exited to a public company owner. So that in itself, I've never had business background. I was a occupational therapist. I graduated as a healthcare professional, and then I moved into entrepreneurship. So when I was doing cafe business, I spent a lot of time learning about the business. Because I have no domain knowledge, I had really got good partners to work together because I have no domain knowledge, therefore, I could only function in my own domain knowledge, which is PR and marketing.

[00:26:53]
Genecia Alluora: So I had partners who came together to run different parts of the business. And one was in for example, one was in charge of franchise, the other one was doing operations, the other one was doing business development. So we all came together to run our own parts. So if someone were to start a cafe business, I would say don't start a cafe because it requires a lot of investment. To start a cafe in Singapore is 350,000 Singapore dollars.

[00:27:25]
Joanna Lazaro: Wow, that's huge.

[00:27:27]
Genecia Alluora: Yeah. So if we have 18, 350,000 times 18 and there is millions of dollars. Right? So to really do a cafe business, you need to don't become like a chef. You try to start a restaurant, you hold a camera, you think you're a photographer, you hold an iPhone, you think you're a blogger, you have a website, you think you are a Vlogger or something like that along the line. So don't think that you know how to be a barista. You can make a cafe. I've seen so many baristas failing in their cafe business and struggling to make ends meet. So now with the season, obviously in this COVID-19 season, don't really start a retail business anymore. I will recommend you to revamp the idea into a kiosk and then do takeaways something that is duplicatable, something that is easy. Similar concept to bubble tea. Do something that is easy for people to take away with. I think that would be a better choice, yes. Until the season is over. Until COVID is over, then maybe we can look into starting a retail chain. But I would say really save your money, do something else first.

[00:28:42]
Rich Faradas: Well, that is actually honest and very good advice. A lot of companies right now are pivoting. They're pivoting on their business platform. They're changing the game, basically. So yeah, that is very good advice. I can relate to what you just said. Just holding a phone, your means you're a vlogger. I can relate to what you're saying because a lot of people are going crazy right now on the situation and they feel that they have to be an automatic expert on a certain thing. And I believe you don't become an expert overnight. You can have to learn and get mentors. And that's the fastest way.

[00:29:24]
Joanna Lazaro: Yeah, and really study the business side.

[00:29:28]
Genecia Alluora: The fastest will be to get a mentor. I think that would be very interesting. I think get a mentor. And if you were to do a cafe, get a franchise, that is the easiest way to get started. Even though it could be a little more pricey. But that investment that you put up front guarantees you that you have a system and process that's proven and you can make money immediately.

[00:29:50]
Rich Faradas: Absolutely.

[00:29:51]
Genecia Alluora: Because the branding why we had 18 franchisees and licensees, because we already had a brand right across three countries. And when people purchase the franchise, just like you purchase Starbucks and you purchase McDonald's, why? Because the brand is already known in the market. And it's easy for people to trust you and know that your coffee is good. Because what sells in Singapore, will sell in Malaysia, will sell in Indonesia. And of course, the recipe will need to tweak a little bit to the local taste. But other than that, the brand actually has a trust factor involved. So definitely that will work in itself. And if you were to do a business, retail business always think about build to sell. I think begin with an end in mind because a lot of entrepreneurs just do a solo entrepreneurship. I think one thing that I found success in Cafe business and I've learned is by having a team, we could put our skill set and strength together and we are not functioning alone. And because we're not alone, we could easily put the processes together and eventually create something that's worthy of selling.

[00:30:58]
Rich Faradas: That's Right.

[00:30:59]
Joanna Lazaro: Going to save you a lot of heartache and time and effort. So if you really want to have a successful business, Genesia is right. Go for a franchise. A known brand. You will have to pay a little bit extra in the beginning, but at least you can be sure in a way that you're capital or you're going to profit along the way, because you're purchasing the system, not the business per se. So that's really a beautiful way of encapsulating it in. Such a nice advice for all want to be entrepreneurs?

[00:31:40]
Genecia Alluora: I have a question for you. What drink do you think in a cafe is the most profitable? What drink in a cafe do you think is the most profitable?

[00:31:49]
Joanna Lazaro: Americano or Good Coffee?

[00:31:50]
Rich Faradas: Tea.

[00:31:51]
Genecia Alluora: It's not coffee.

[00:31:53]
Joanna Lazaro: What?

[00:31:55]
Genecia Alluora: It's not tea.

[00:31:57]
Joanna Lazaro: Cake?

[00:31:58]
Rich Faradas: It's Me. Sorry.

[00:32:02]
Joanna Lazaro: What?

[00:32:03]
Genecia Alluora: Okay. It's actually honey lemon.

[00:32:07]
Rich Faradas: Honey Lemon?

[00:32:09]
Genecia Alluora: Yes.

[00:32:11]
Joanna Lazaro: Okay.

[00:32:13]
Genecia Alluora: Because with just a few drops of honey and one small slice of lemon. We fill one whole cup of water and our cost is very low. Our profit is $5 a cup.

[00:32:29]
Joanna Lazaro: Wow.

[00:32:31]
Rich Faradas: Honey Lemon.

[00:32:32]
Genecia Alluora: It's, honey lemon. It's not water. It's not a canned drink. It's actually honey lemon. One of the most profitable drinks that we sell in our cafe that gives us the most profit.

[00:32:43]
Rich Faradas: Wow.

[00:32:44]
Joanna Lazaro: All the while I thought it's coffee.

[00:32:45]
Rich Faradas: I was about to say. My second thought was like the drinks. The canned drinks or the juicer.

[00:32:51]
Genecia Alluora: No, because the canned drinks you have to get from supplier.

[00:32:53]
Rich Faradas: Yeah. Exactly.

[00:32:55]
Genecia Alluora: They manage the costing.

[00:32:59]
Rich Faradas: Honey Lemon.

[00:33:00]
Genecia Alluora: Honey Lemon.

[00:33:01]
Joanna Lazaro: Bye, guys. See you later on. I just have to buy. See you later on, Genecia. It's a good advice. Thank you so much for sharing that, Genecia. By the way, are you familiar with avengers?

[00:33:25]
Genecia Alluora: Yes, I am. Oh, yes, I have.

[00:33:31]
Joanna Lazaro: Perfect. All right, so this is the perfect question for you. But honestly, this is a question that we have been asking all our speakers because we really find this fun. It's light in a way. The question is lighting away. But the answers that we're getting from the speakers so far are so profound and some of them are a bit deep that makes us think things on a different perspective. So I'd like you to answer, Genecia the same question. Who among the Avengers characters you think you relate most to? And why?

[00:34:11]
Genecia Alluora: I relate most to Iron Man, yeah, because I really identify with him from where he was in episode I mean, the part one where he was snobbish and he gone through all the highlights to going through his struggles and eventually founding his purpose and identity as Iron Man and fulfilling his destiny in Endgame of Avengers. And that to me, is exactly what our journey is. And what my journey is. I go through my ups and downs in life, and eventually he did whatever he took to complete the mission. Even though it was tough, even though his body hit the wall and he couldn't function anymore, but his mind was in total control of his hands and legs to get up and kind of overcome that situation. So to me, I identify with Iron Man the most and I see it in my own life as well. Sometimes when our body hits the wall, we have a tendency to give up in our life. But when we see beyond the purpose, we look at the bigger picture and we see our vision. That is what I want. And that mental part takes over the body and the will to survive. The will to live because of the big why that we are here for.

[00:35:33]
Rich Faradas: Nice.

[00:35:34]
Joanna Lazaro: Iron man, then. He's a gateway leaner. Almost everybody would go for Iron Man.

[00:35:40]
Rich Faradas: I know. Obviously I'm a fan, right? I like what Genecia said where the first part? He was like all struggles, arrogant and everything. It's about me. Then after how many episodes in movies, he'd selfless. So it was it's. It's really the story of any leader for us. Usually most of the leaders, when they start this, always me first. Then eventually it becomes less of me, more of the people, more of the service. I love what you said. Perfect.

[00:36:23]
Joanna Lazaro: And for that, Genecia. I love you 3000.

[00:36:33]
Rich Faradas: Oh my gosh, I remember that moment. Oh my gosh. My wife keeps on laughing at me every time I watch that movie because I watched it more than six times. Tears were falling out. Oh my gosh. But I mean, it's really a leader story. It's a leadership story. Basically, that's what Iron Man is all about. It's a leadership story. You go through struggles, you go through challenges, you don't stop, you push through with it. You man up. Or in your case, a woman up. You see what I did there? I love it that even powerful women are relating to this kind of story, this kind of leadership, because this is, I believe, what we need. What we need right now, the situation here. And that's why we have due nation, right? So a little bit, Joanna, please usher in the people who wants to DoNation and wants to take action with this, please.

[00:37:50]
Joanna Lazaro: Thank you, Rich, for all our viewers, if you are also a big fan of Iron Man or the Avengers and you think that you are a hero in one name, we're telling you you are. Because net, all heroes wear capes. And right now it's the opportunity to be a hero to someone else through that DoNation link that you are seeing in your monitor we're requesting. If you haven't done so, please, after this conversation with Genesia, go to the link and help us raise funds for our medical frontliners so that we can provide them with PPEs and at the same time, we can extend financial support to the Displays event planners. So as little as 100, that would already go a long, long day and it will create a huge impact not only to the event liners and medical frontliners, but to their families as well. So please, right after this conversation, go ahead and donate if you have more than 100, as Rich mentioned earlier, then we will be more grateful to you for giving so much more. And the universe, you know what, the law of reciprocity, that's just how it works. It's going to reward you thousand more for every one thing or one step on the student needs for DoNation. So thank you so much

[00:39:26]
Joanna Lazaro: And Genecia speaking of coffee, thank you. A while ago, you already mentioned it and you already gave a good advice for those who are thinking of pivoting or transitioning to another business or to another career. So I would like to ask you, how are you maximizing your time right now with COVID-19?

[00:39:50]
Genecia Alluora: Maximizing my time really means really sticking to my schedule as if I am doing the business as per I would before and after COVID. I think that in itself is a state of mindset where you can tell yourself, oh, because it's COVID, therefore I'm not going to function the way I am, I'm going to sleep in a little bit more. I'm going to lazy around a little bit more. I mean, you could do exactly just that. But what is your vision? What is your big why? I think that is the question I want to keep reminding myself. There was one movie I just watched over the weekend. In fact, it was a 2019 movie on Netflix. It was called Overcomer. So I watched this movie, and this story is about this girl whose father has already been is already on the deathbed and he has not much time to live. And this girl has never won a state championship in a cross country state championship before. So how can the father help a daughter to succeed in a state championship? The father used to be a champion as well. So the coach facilitated by recording a track that she could put into her headphones and then run the race.

[00:41:06]
Genecia Alluora: So the father coached her when she was running the race track. And that in itself allowed the girl to eventually win the race. And that developed the father daughter relationship. So when I look at this movie, my heart was touched because the purpose of us doing, for example, Soul Rich Woman for me, doing Soul Rich Woman is to leave a legacy, is to record and duplicate myself so that I can serve millions of women out there. Thousands and millions of women out there to go from offline to online, to be more confident, to be more courageous and be themselves. So when I maximize my time, I want to always keep my vision in mind, keep that idea of why am I doing what I'm doing. Maximizing time also involves using management tools. I will highly recommend you to check out Asana. A-S-A-N-A is a project management tool that is super useful. I have a team of 21 in the Philippines and they are all in Davao, and I manage them all on my tools via Skype and Asana. And by maximizing my time also means delegating 80% of my to do list to them. So I only do 20% of my to do list functioning in my zone of genius.

[00:42:29]
Genecia Alluora: So I'm really very blessed during this COVID-19 that I'm able to keep my team and not let them go. And in fact, hired more women to be on board in storage, women working for us so that we can create employment for these women who has lost their jobs. When covid actually happened.

[00:42:48]
Joanna Lazaro: Wow, you sounded so busy in a way. But when you mentioned about delegating 80% of your task, that's really smart, a very smart move for you because we only have one body, 24 hours. And if you have this big vision of you, then definitely you would have to leverage, right? You would have to find the team of people who support you and believe you in your mission and help you carry out the task surrounding that mission. So it's really smart.

[00:43:25]
Rich Faradas: I like what you said, focus on your zone of genius. Because a lot of us, sometimes entrepreneurs become firefighters. We just fire everywhere. So I love what you said, and a lot of people, until now, I know entrepreneurs, they still don't understand the meaning of delegation, the meaning of getting a team that is competent, right. Supporting your mission, your vision. And that is very important. And I love how you said that zone of genius. I'm always a learner here. So another thing, I like what you said, how you maximize your time. It's basically just doing what you've been doing for the past years. Because a lot of people, they feel a lot of people. Joanna is going to agree with me here. Everyone feels that because of the COVID you're on vacation. And I'm sorry, guys, you are not on vacation. Okay? I mean, sometimes I feel lazy. We're human. But at the end of the day, like what God did, he created the world in six days. At seven, he rested. It's okay to rest, but don't rest all the time.

[00:44:41]
Rich Faradas: Yes. And everything is really a perfect opportunity for us to be more productive, to spend quality time with the people that we love. Also, that the universe has given us an opportunity to do the things that probably we wanted to do for the longest time. But because of lack of time, we cannot. So if you want to develop a new scale, learn piano, learn how to guitar, be a chef, there are just so many things that we can do. And yes, I just want to add also to what Genecia said about having a team of people who's going to work with you. Because teamwork always makes the dream work, right? So together, if we can achieve the objective of the mission of the team, if we have growth minded people working with us towards the same vision, and that's just so beautiful.

[00:45:47]
Genecia Alluora: That's right. Genecia. Of course, we're in a situation that we couldn't fly, can't travel. And obviously, with the businesses that you have, I know you do a lot of traveling not just with your business, but also with your speaking engagements. So my question is, after all these after this crisis is over and eventually it will be over, I just don't know when, but I know this is going to end. My question is, what is going to be the first place that you're going to be going or what and what activity would you be doing that's important?

[00:46:22]
Genecia Alluora: So the first place, I'll be going back to the Philippines of 21. Yeah, I have a team of 21 over there and one of my lead VA lead virtual assistant is she runs an academy in Davao. And I would like to go in to give her support in her school and support her in developing the training school for virtual assistance, especially for women, because a lot of the women in the province are not employed and many of them are mothers, so they don't have the flexibility of finding full time jobs. So by being able to do homebase, being able to be a home based worker, work from home virtual assistant, you can just serve and have clients around the world. So there's one thing that I want to work with her to support her in getting the VA educated and getting many women on board and then later on getting hired outwards to the world. I think that's one thing that I want to do when the COVID finishes, ends.

[00:47:27]
Rich Faradas: So welcome to the Philippines, soon. I know that's definitely going to happen and everything is going to be back to how things are.

[00:47:37]
Joanna Lazaro: I look at the way my business has grown from hiring. A lot of people talk about delegating earlier on, Richard. You're mentioning not many people know how to delegate and what delegating looks like. It doesn't mean I have to hire a full time employee. Doesn't mean I have to hire someone part time or something like that. In fact, it doesn't have to be that. All you need is just to have a $50 for a task that you wish that you completely hate to do. Like for example, bookkeeping, like for example, posting on your social media, getting things scheduled and posting things out. Things like that can be easily outsourced and delegated just $50 a week or $50 a month. It doesn't have to be, oh, I have to hire a full time employee. It can be just a task or two, three tasks bundled together. As long as the person get things done for you, you can go bit by bit. The two of the biggest mindset blocks for all the entrepreneurs I see, in fact, female entrepreneurs alike, is that they have this mindset of I can do better than the virtual assistant and my employees. Why do you keep making mistakes? I can do better than you. But the thing is, you're forgetting that you could maximize and function in your zone of genius if you love sales and marketing. Like what Joanna is kind of doing right now, she is fully functioning and performing in her zone of genius while everything else is delegated out. Except today, she's hosting this live interview. She's stepping up, right? Stepping up the gear. Yeah.

[00:49:14]
Rich Faradas: Getting better and better.

[00:49:16]
Genecia Alluora: You're getting better and better. And number two, the other block that a lot of entrepreneurs have is that they need to spend a lot of money to do the delegating. When I started all these outsourcing work and growing a team, it didn't start with 5, 10, 20 employees. It started with just one and just started with one. And that was in 2013 when I decided to go from offline to online. Just one. And then I grew. So it was very interesting to contrast between my cafe business offline managing a team offline employees versus online employees. I can tell you it's actually two different ball games altogether. Really very different. I can share more if you'd like me to share.

[00:50:02]
Joanna Lazaro: But my takeaway from everything that you said, but that's really a good advice for everybody. This is you working smart versus working hard.

[00:50:13]
Rich Faradas: That's true. I'm guilty of that. Because sometimes if you're too perfectionist, you always feel that you're going to be doing a better job than somebody else. But there is what we call core competence. So, bottom line, and I believe, like what Miss Universe, Miss Singapore said, it's really your zone of genius. You get more time in that. And if you can delegate, like, if you're going to get somebody to run the papers, get somebody to do your online things. So that's very good advice. Very good advice.

[00:50:52]
Joanna Lazaro: We'll be able to accomplish more if we do that.

[00:50:55]
Rich Faradas: Yeah. Exactly. You can maximize more, honestly. And actually, with the virtual assistant, that's helping my business as well. That's why I'm doing a lot of delegations now. Do this, do this.

[00:51:09]
Joanna Lazaro: Very good. Yeah. So with Laura's Enterprises. I'm sure Ganecia would remember this. When we started in 2015 for the very first National Achievement Congress did, Robert Kyosaki, up until we brought you in 2017. And well, it it was just recently when we started hiring people to to help us for the manic, for the marketing, and also for the sales. But before, it's just the four of us. Imagine where we're doing everything.

[00:51:39]
Rich Faradas: Like, I'm a witness.

[00:51:41]
Rich Faradas: Yes. And during events, can you just imagine we're fixing all the chairs, making sure that they're aligned.

[00:51:48]
Genecia Alluora: That is how we start. Come on.

[00:51:50]
Joanna Lazaro: Yes. And we were opening the registration, and then later on, you will see us at the back, making sure that everybody is working properly, but those kind of things. But right now, yes, we're trying to work smart and not tire ourselves too much. And speaking a while ago, Genecia, you mentioned about $50. If you have an extra $50, then you can outsource. So not really related. But my next question for you is about the $1,000. This is also another recording question. We love asking this because when we're getting tons of information and our viewers are also learning so much on how they can be smart with a little money that they have. So I'd like to ask you, Genecia, let's pretend for the sake of this whole conversation that you were displaced or your business got keyed and now you're not operating anymore and you're thinking of pivoting or doing something else, but you only have an extra $1,000 or 50,000 pesos approximately with you. What would be your game plan or what would be your strategy so that you can still function despite this pandemic?

[00:53:20]
Genecia Alluora: I would invest in myself, go for a program that will change and transform either my skill set and then also my mindset. I think the skill set is something that I've learned that nobody can take away from me. I started when I was 14 years old. Had to support myself through school as a yoga, aerobics and line dancing instructor because I started when I was 14. Teaching classes, being able to move a class of 100, to move a group in a stadium of 1000. That gave me the skill set to be able to give instructions whether it's in a small group or big group at a very young age. And that was why I was given the opportunity to work with politicians, CEOs and celebrities because of that gap that I had advantage of over other people when I was doing my business, when I was an image consultant and doing my business and I looked at the whole course on its own. So if I had to only have $1,000, I would do the same. Invest in myself, look at the skill set that is the future that people want. Because after I learn the skill, like what you say, I learn cooking or whatever that you desire and then work on that.

[00:54:40]
Genecia Alluora: But having said that, one of the greatest swimmer of all times in Singapore. His name is Joseph Schooling. He won an Olympic goal, our very first Singapore Olympic gold just a few years ago. For Joseph Schooling to win Olympic gold, he had to hire a coach to coach him how to swim in the pool. But did the coach need to jump in the pool to swim for Joseph Schooling on the day of the Olympics, the answer is no. Joseph Schooling wake up five to 06:00 a.m. every single day and swim and work his ass off to eventually winning the Olympic gold. So even if you invest in yourself to find a skill set that eventually will pay your bills, you must take action to jump into pole and swim to achieve your Olympic goal like Joseph Schooling. The coach and mentor of the course can only guide you through, give you the system, that process that can take you there because is proven. But it takes you all your energy, 100% to swim through, to end, to finish line.

[00:55:47]
Rich Faradas: How nicely said. Really invest in yourself and take action.

[00:55:55]
Joanna Lazaro: Yeah, perfect. And Rich if you can remember what Blair said. Right. Our mind is an asset, but it could also be our liability. If we don't invest in our mind, then we cannot expect good things to happen in our life. And what the mind can conceive, the body can achieve. Definitely so whatever we put here and we want it to be something else or someone else, then we just have to really start changing the mindset.

[00:56:25]
Genecia Alluora: I agree with that. And don't be a perfectionist like what Rich said earlier on. Don't be a perfectionist because there is no right and wrong in the skills that you're picking up or what you're investing in yourself, because it could be just a layer that will take you higher than where you were before.

[00:56:42]
Rich Faradas: Yeah, that's right. Wow. We're getting a lot of value, guys. I hope you're enjoying this session. This is really an amazing session. And for the entrepreneurs, I hope you're getting a lot of nuggets from our special guest tonight because, I mean, she's really giving gold. And it's always about the learning experience through this kind of platform. And I hope you have your pens and your paper. Write things down. If you hear something nice, hear something good, you eventually got an idea. Write it down. Don't rely on this. You won't remember. Believe me, I've tried. I've failed so miserably. So I write things down.

[00:57:31]
Joanna Lazaro: It comes handy when you need it, like when you're talking, and then you'll just feel like, well, I heard this thing. And then you just check your notes. Oh, yeah, there it is. And then you can utter it and you can share it to others.

[00:57:44]
Genecia Alluora: I know that's correct, Joanna. Miss Singapore. I love to say that. Of course, through the course of your career and your life and your learning experience, of course there are, like, mentors that you've gone through and there are women who inspired you for all these years. Who do you think is one of the greatest women that you ever lived? And if you have the chance to ask her a question, what would it be?

[00:58:21]
Genecia Alluora: You know what? It may sound cliche, but it has to be my mother. My mother wins this award a hundred times over. Like, I love her 300 times, 3000 times.

[00:58:32]
Rich Faradas: Ahh...

[00:58:54]
Joanna Lazaro: That's so sweet.

[00:58:36]
Genecia Alluora: Yeah, because I think, really, like I said, I look at my life now where I am. If not for her, I would really not be where I am today. Like pawning her goal, to send me for instructor certifications, which I hated her for. Why do I need to work at a young age? Why do I need to do this one thing to share with you? My depression, my committing suicide, going through different relationships in life. And my mom has always been there, even though sometimes as a daughter, we are rebellious, we are running going through our own course in life. So for me, I think I'm just being human and looking at my mom. I want to honor her. Even up to now, I would say my mom is still the greatest person ever. And in fact, I would say whatever I'm doing now is role modeling after her because she is also a leader in the community. She guides other women. She teaches other women how to live a confident, fulfilling, healthy life. And I'm exactly doing the same, just that I'm an online version.

[00:59:47]
Rich Faradas: That's cool.

[00:59:50]
Joanna Lazaro: Also, your mom, I hope she's watching us. I'm sure she's going to love you even more. But yeah, with what you told us earlier, how she pulled you out and give you the most wonderful message of turning your mess into a message, then definitely she's a wonder mom.

[01:00:18]
Genecia Alluora: Just to recall what you just said, your mom pulling you out, I just love the mother instinct. I just want to say that. But sometimes men, we have that, but women, my goodness, it's like a radar. That's a wonderful radar. And I commend my mom as well. She's one of my supporters before, but she passed away already. So ever since she didn't see my success now, but when I was like a mess, she was one of my supporters and I love her for that.

[01:00:54]
Genecia Alluora: We don't say thank you to our moms enough, and we don't say I love you to our moms enough. So for those of you who are watching this and listening, I want you to say I thank you and I love your mom. And give her a call and say it really with all your heart, because she has given birth to us and has done so much for us and all the hard work that they have given us. And even though we have all our successes now, but how much have we given her? Is it because we are successful, we are our own that we truly have given her? Or are we appreciating her even though it's not just Mother's Day, it's not just Christmas Day, it's always appreciating her every day on a daily basis. And giving her love, I think that's very important.

[01:01:42]
Rich Faradas: And, I mean, they're not asking for anything. They just want.

[01:01:45]
Genecia Alluora: Yeah, they're not.

[01:01:46]
Rich Faradas: Yeah. That's what I love about moms, right?

[01:01:48]
Joanna Lazaro: Yes. For all our viewers, if your mom is still around or even your dad, if your parents are still around, don't waste time. The soonest that you can tell them what they really mean to you, how important they are to you. And you know what simple versus I love you to them, that would bring them to Cloud name. So do it. Don't waste another chance because we don't know what's going to happen, right?

[01:02:19]
Genecia Alluora: Yeah, that's right. And also, I know some of you cannot put aside on differences with your mom like I used to. I totally disagree with her most of the time. But over the years, I invested myself a lot in personal development, in a healing work. I do so much of that that I realized that choose to be happy and choose to be right. Philosophy and principle number one. Number two is really, it's never about us. She has gone through her own journey and education and her life experiences. So when she says certain things about you, about your work, about your life, just let her say, because she has gone through her journey to be what she is today, there is definitely a generation difference to where we are now. So just be open hearted and love her and embrace for who she is. And that is one of my biggest lessons that I've learned, embracing my mother and our differences. And I'm no longer thinking that I need to be right. I always choose to be happy, and I just listen to her and just smile and not my hate. Even though I disagree with you. Yes, that's right. Yes, mom. And then just let it pass. And then after that, just, mom, would you like to eat dinner? And then all done, settled.

[01:03:40]
Rich Faradas: That is true. I just want to say that is a very good practice. I'm talking to the audience right now. You're watching practice. It smiled. He said yes. A piece of advice coming from a married man, you do that to your wife's too. Yes.

[01:04:07]
Genecia Alluora: Happy wife, happy life.

[01:04:10]
Rich Faradas: Yes, happy life. And it's always been a code of honor. Sometimes, guys, if you're in an argument, you may win the battle, but you will always lose the war. Yes.

[01:04:24]
Joanna Lazaro: Rich, you will never win.

[01:04:27]
Rich Faradas: And, Joanna, I know that. I love my wife dearly, obviously. Right. But, guys, it's a very good practice. Okay? Good morning. Before you wake up, you say, yes, honey. All right, so let me ask you this. Of course, you've been doing a lot of consultancy, basically for businesses, I think for the past ten years. Years. Oh, my gosh. Ten years already. What drove you? What drove you to build the Soul Rich woman?

[01:05:05]
Genecia Alluora: I was trading time for money because I was an image consultant. Remember, I graduated as an occupational therapist. I was trapped in the nine five red race for about a year because I was already making more working part time as an instructor. And I decided that I think nine to five isn't for me. Even though I love my profession, I love working with children, especially I was working with children with learning difficulties. So ADHD, dyslexia, all these kids. So unfortunately, I feel that my life has been called for. So I went into image consultancy because my pageant winning miss singapore has really opened doors for me. And getting that certification as image consultant did help me to pass ways to get to know more, I would say more influential people. Like your network goes to your net worth. So I think that really has helped me tremendously. But I was trading time for money. If I work, I get paid, I work, I get paid. I don't work, I don't get paid. So that in itself, I struggled and I was looking for a way out to go from offline to online to bring my business online and how can I really make my first million? And that was just what I was thinking. I have never made my million before I became millionaire. I'm always dreaming, how can I be a millionaire? People, let's talk about how can you be a millionaire? Right? Say, I got to do it myself. How can I get there? So I invested in a mentor eventually, and his name is James.

[01:06:33]
Genecia Alluora: James Wee, he's also my partner in the cafe retail chain. He's also now the partner and the man behind Soul Rich Woman. So, yes, even though I run Soul Rich Woman, I'm the founder, but he's the man behind looking at all the different strategies and how we are charting out the cash flow and all these things. So it's really very important. So for me, I went online knowing that I can empower and equip more women to shop their success, to own and love the F-word, being fabulous, having freedom, financial independence, and above all, family. I don't want women to start going round and round in circles because I feel that there's just so much time wasted when you're just going round and round in circles. There is definitely a way to shortcut your success, to reach your goal in a shorter period of time if you have the right mentor and the right community. Because when a woman changes her life, her entire community benefits. And alone, you are strong, but together we are unstoppable.

[01:07:41]
Rich Faradas: I love that.

[01:07:44]
Joanna Lazaro: Wow. And for all the women who also love the F-word that is being fabulous, financially free, fantastic, this is the woman that you would want to engage with. Miss Singapore, Genecia Alluora. I believe, honestly, Genecia, that every woman is a born beauty queen. It's just that we don't realize it yet. So for my next question. This is a pretend question, and this is the question that was asked to Miss Universe Catherine Gray when she won the Miss Universe award. So let's pretend, for the sake of this conversation, once again, that you are among the top three. And the question given is, what is the most important lesson you've learned in your life and how are you going to apply it for your life as Miss Universe?

[01:08:47]
Genecia Alluora: One of the biggest lesson I learned in life is never give up. And if I were to, when I Miss Universe, I would actually use this motivational skill set that I have to actually get everyone who's been in touch with me one life at a time to tell them that the sky is the limit and there's no storm that you cannot conquer. Never give up, only as you're willing. Step out of your comfort zone. No dream that you cannot achieve in your life, because alone, we are strong. Together we are unstoppable.

[01:09:24]
Rich Faradas: Nice.

[01:09:25]
Joanna Lazaro: Yes. And the Miss Universe 2020 goes to.

[01:09:31]
Rich Faradas: I give you the corona. Not the virus, the crown.

[01:09:49]
Joanna Lazaro: Corona is the crown.

[01:09:50]
Rich Faradas: I know. Wow.

[01:09:53]
Joanna Lazaro: Thank you. Thank you so much. This is a really powerful, Genecia. So now we're moving on to the fun part. This is really the fun part, which is the fast talk. Have you encountered any of this thing faster? You're given two options, and then you only have to answer with one. No analysis, no explanation, no assessment whatsoever. You just give us your answer.

[01:10:18]
Genecia Alluora: Okay. Let's do it.

[01:10:21]
Joanna Lazaro: All right. Okay, so for everyone, for all our viewers, I'm going to do the faster with Miss Singapore, cafe owner and mentor of thousands of women, Miss Genecia Alluora. And Genesia. Rose or chile?

[01:10:41]
Genecia Alluora: Rose.

[01:10:43]
Genecia Alluora: Snow White or Sleeping Beauty?

[01:10:46]
Genecia Alluora: Snow White.

[01:10:47]
Joanna Lazaro: Full Contour or natural?

[01:10:50]
Genecia Alluora: Natural.

[01:10:51]
Joanna Lazaro: Ramen or laxa?

[01:10:54]
Genecia Alluora: Luxa

[01:10:55]
Joanna Lazaro: For the weed, right. Diamond or pearl?

[01:10:58]
Genecia Alluora: Pearl.

[01:11:00]
Joanna Lazaro: Toast or clutch?

[01:11:02]
Genecia Alluora: Clutch.

[01:11:03]
Joanna Lazaro: Sneakers or stiletto?

[01:11:05]
Genecia Alluora: Sneakers.

[01:11:07]
Joanna Lazaro: Okay. Denim or dress?

[01:11:10]
Genecia Alluora: Denim.

[01:11:11]
Joanna Lazaro: Cherry or strawberry?

[01:11:13]
Genecia Alluora: Strawberry.

[01:11:15]
Joanna Lazaro: Ice skating or bowling?

[01:11:18]
Genecia Alluora: Ice skating.

[01:11:20]
Joanna Lazaro: Leather or silk?

[01:11:22]
Genecia Alluora: Leather.

[01:11:23]
Joanna Lazaro: Okay. And lastly, it's scarf or necklace?

[01:11:26]
Genecia Alluora: Necklace.

[01:11:28]
Joanna Lazaro: Okay. Yeah. You have a very beautiful necklace. I remember that in Singapore last time. You remember, I said, wow, that's a really lovely necklace that you're wearing.

[01:11:38]
Genecia Alluora: Yeah. The blue one.

[01:11:42]
Joanna Lazaro: Matches with your hair.

[01:11:45]
Genecia Alluora: Yes. Thank you.

[01:11:47]
Joanna Lazaro: Just a side trip or side question, I remember. Right. So we're doing a detour. A little bit of a detour side trip. Yeah. Can you indulge us? What's the reason behind the blue hair color? Because that's a really interesting choice of color, and I must say a bold choice as well. So I've always wondered because I met in 2013, your hair was long and black by then, and then when we met in 2016, once again, your hair was already blue, and you have kept the blue color all these years. So what's the inspiration or the reason behind the blue color?

[01:12:31]
Genecia Alluora: For me, blue signifies communication, energy. Sapphire so all these to me means being able to give people more of the power and more good VIPES. So I think one of the things for me, color means of the blue means that more power and more good vibes for all. And I think that's the rationale why I've been wearing my blue pendant as well. If you notice even the posters that you saw me in in 2013 up to now, I'm still wearing the same blue pendant because color blue aligns with my soul. It aligns with my purpose. It aligns with who I am. So I absolutely love blue, even though Soul Rich Woman is pink, okay? Because Soul Rich Woman is for all the women out there. But for me, I'm a blue person, right? I'm sapphire but I think the other reason why I kept my hair blue all these years is also because it's easy to spot me in the midst of sameness the sea of black hair. And I think that it helps because when you are going up on stage to speak and this is a strategy, right? And people will be like, oh, that speaker of the blue hair. Someone can't remember my name. Like you can't remember Genecia. Is it Janeisha or Laura? You kind of like, mix that up and having that blue hair just catches attention. So that's part of a personal brand strategy, I will say. But the most important part is maintainance. And I managed to find a hairstylist who really takes very good care of my hair. And I don't really dye my hair that often. It's because of the quality of the hair color that I found and the hair salon that really gave me the glow and the color for a longer period of time before my dying of hair or next treatment. So it really works and helps.

[01:14:21]
Joanna Lazaro: Wow, blue hair color. But you talk about your purpose. And your passion. Wow.

[01:14:30]
Joanna Lazaro: That's nice. I actually love blue and actually my team, because you mentioned about fire, and we know that the blue part is like the most concentrated one. My team is called Fire Clan. I have a Fire Clan. And fire means fun, inspire, recognize, educate.

[01:14:49]
Genecia Alluora: Wow.

[01:14:51]
Joanna Lazaro: Yeah. So that's like the core of our team. So every time we do something, it has to be fun. It has some inspiration, it has some recognition and of course some education. So that's been the core. And I love what you said about the blue. I love blue.

[01:15:38]
Joanna Lazaro: So my dear, Miss Universe Ms. Singapore, let me ask you if you have a chance to give advice to a newborn baby girl or a teenager or something. All right, what advice would you give this youngster?

[01:15:59]
Rich Faradas: Believe in yourself, be confident, stay true to your soul, to your heart.

[01:16:06]
Rich Faradas: Oh my god. Wow.

[01:16:08]
Genecia Alluora: People get lost in the digital world these days. So stay true to who you are.

[01:16:08]
Rich Faradas: That is true. Don't get lost. I love that. That's true. My son is always lost in those games and hey, your father is here. Forget I'm not digital. But that is very good. Oh my god, that is so true. They get lost on all and then.

[01:16:46]
Genecia Alluora: Put yourself in minecraft.

[01:16:48]
Rich Faradas: Yes. Oh my god. That's the thing with my son now it's always about minecraft.

[01:16:58]
Genecia Alluora: Yes, it is. So Rich put herself inside there and then let your son play with you. Daddy, you are buying the thing now I'm making a million dollars right. To sell my thing.

[01:17:11]
Joanna Lazaro: I'm so jurassic. You know what, because the last game that I played is text tweets and hangaroo.

[01:17:18]
Rich Faradas: Oh my god. I haven't heard about the hangaroo for quite so bad.

[01:17:26]
Joanna Lazaro: I actually downloaded text quiz in my phone. So whenever I'm bored or I want to do something else just to relax I would play text quiz. That's my go to game so I'm so sorry for all the viewers. This is me being so jurassic. I don't know about minecraft and all of those things.

[01:17:47]
Rich Faradas: Don't worry, it's okay. Joanna, you are forgiven.

[01:17:53]
Genecia Alluora: Thank you, Rich, I appreciate that. Namaste. So Genecia, you are former Miss Singapore. You are the founder of soul rich woman and you are a cafe owner, a successful cafe owner with franchise as implement and you won award for that. If you have a chance to give yourself a title aside from the titles that you have accumulated because of your hard work and smart tactics, what would be the title you would want to give to yourself and why do you think so?

[01:18:38]
Genecia Alluora: I would give myself the title Soul Why the secrets of the soul rich woman blueprint. The winner of soul why the secrets of the soul rich woman blueprint because in my life there are many, I would say, secrets and ups and downs that I would like to share with the women around the world and that she would be able to digest this ten minute daily nuggets that I have shared in my life to really help them in very, very fast, quick ways to achieve their own dreams and their own success.

[01:19:15]
Joanna Lazaro: Wow. Okay, Rich, can you please release the crown? We actually prepared for it.

[01:19:29]
Joanna Lazaro: I will be sending you a virtual sash.

[01:19:34]
Rich Faradas: Wow, that's so straightforward. My God. And it's really a fantastic time hanging out with Miss Universe here with Miss Singapore, and it's really a pleasure for having you here in DoNation this episode. So before we end, what is your parting message to everyone who is watching right now? And if there's anything you want to promote, you can share it right now with the audience, please.

[01:20:02]
Genecia Alluora: I would say, first and foremost, I have a gift for you. So there is a gift, two gifts, in fact. One is Secrets of the Personal branding secrets of Your Personal Branding ebook that I wrote, and now it's free for download. And number two, I have a workbook delegate, 80% of your to do list so that you can make money online and function in your zone of genius. And this is available at a special link for the Do Nation community, which is at https://shorby/nation. S-H-O-R.B-Y/nation. N-A-T-I-O-N. shorby/nation. So you can grab the downloads available for you on that one to help you to achieve your greatest success. Remember, quit thinking, start doing. Never give up on your dreams. Even COVID-19 has happened. Life definitely must go on. Find a mentor and stay connected.

[01:21:08]
Rich Faradas: Nice.

[01:21:09]
Joanna Lazaro: Beautiful, just like you. You love it so beautifully.

[01:21:15]
Rich Faradas: Spot on. That was spot on. Perfect. Yeah.

[01:21:19]
Genecia Alluora: Because you're never alone. Just remember, you're never alone. Because I think people like what you say COVID-19 they are more isolated. People are having issues, and they feel that they are alone. So don't feel that you're alone. I just want to just call out to you right now if you're feeling alone, just know that we have resources available for you. And as we do this as a nation together to support our friendliness in the Philippines, we also want you to lend your hand 100 pesos to get started to make a donation so that we can do more with our effort together. Because alone, we are strong. Together, we are unstoppable.

[01:22:00]
Rich Faradas: So much energy, so much wonderful things for oh, my God. This is an amazing episode. Thank you so much. Genecia Alluora. Wow. I love that.

[01:22:14]
Joanna Lazaro: How I wish we had more time. Yes. For all our viewers, that has been 19 minutes for you. Full of wisdom from a beautiful soul with Genesia, allora and guys for every woman and even man who feels so neglected right now. And you feel that there's nowhere else for you to go. Look at Genecia. She was bullied because of her looks and her classmates before didn't believe in her, but it just took some of her friends and one good friend who really believed in her and invested in her, and at the same time, she believed and invested in herself as well. So that's the only thing that we need to do. So if you're looking for inspiration, you feel so down, you feel so sad and depressed, then go look for Genecia Alluora. She's available on Facebook and you can message her directly. And I'm sure that she would be delighted to hear from you and help you get out of this pod or the mess that you are in right now. And, of course, your lord's, family and beach as well. We're here for you. We believe in you. We can do this. These thy shall pass. Together we will emerge victoriously and beautifully and both just like Genecia. And we thank you once again, Genecia, for everything that you shared. You are so full of wisdom. You look so young, and yet the experiences that you have is so vast that we couldn't it's so deep, it's so profound. Everything that you have shared from the very beginning until this very moment. So thank you. Thank you. Thank you. Thank you for being so generous with us, for indulging us with so much.

[01:24:14]
Genecia Alluora: My pleasure.

[01:24:15]
Joanna Lazaro: Yes. And once again, that is DoNation for you, for all our viewers. Thank you once again for staying with us until the very end. Of course. Mr. Universe Rich Peridez, 2020.

[01:24:32]
Rich Faradas: Oh, my God. The ultimate coronavirus universe. Anyway, thank you.

[01:24:40]
Joanna Lazaro: Thank you so much for doing this once again. And for everybody out there, we wish you a blessed night. We hope that you have taken down lots of notes and that you can use it moving forward for your own personal groups. We look forward to seeing you to another episode. Bye for now.

[01:25:04]
Rich Faradas: Thank you. Bye, guys. Bye. Donation. Thank you, Ms. Genecia. Thank you so much.

[01:25:09]
Genecia Alluora: I have a free gift for you. Go download secrets of personal branding. And how do you delegate 80% of your to do list so that you can make money online while focusing on your zone of genius? Go to soulrichwoman.com. S-O-U-L R-I-C-H W-O-M-A-N.COM